PERAN DIGITALISASI DALAM RUANG KERJA DI PT EMSONIC INDONESIA

Saputra, Eggi (2026) PERAN DIGITALISASI DALAM RUANG KERJA DI PT EMSONIC INDONESIA. Sarjana (S1) thesis, Universitas Muhammadiyah Indonesia.

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Abstract

This research aims to analyze the role of digital leadership communication in managing the digitalization process within the work environment of PT Emsonic Indonesia through the implementation of the internal X-one application. The massive digital transformation requires organizational leaders to be not only technically proficient but also capable of effectively communicating vision and coordination through virtual platforms. The research method used is descriptive qualitative. Data collection was conducted through in-depth interviews with the production leader as the key informant and production staff as supporting informants to reach the desired results through source triangulation. Preliminary research results indicate that digital leadership through the utilization of the X-one application plays a crucial role in enhancing operational efficiency and bridging distance barriers in team coordination. However, challenges arise in maintaining interpersonal relationships and the emotional engagement of team members in a virtual workspace. This research is expected to provide theoretical contributions to organizational communication studies in the digital era and practical benefits for companies in optimizing the leader's role amidst the flow of digitalization.

Item Type: Thesis (TA, Skripsi, Tesis, Disertasi) (Sarjana (S1))
Contributors/Dosen Pembimbing,NIDN Dosen bisa diakses di LINK https://bit.ly/NIDNdosenunismabekasi:
Contribution
Contributors / Dosen Pembimbing
NIDN
UNSPECIFIED
Saepudin, Saepudin
0412058306
Keywords / Kata Kunci: Organizational Communication, Digital Leadership, Application, Digitalization, PT Emsonic Indonesia, Transformation.
Subjects: Public Relations
Ilmu Komunikasi
Faculty: Fakultas Komunikasi Sastra dan Bahasa > Ilmu Komunikasi S1
Depositing User: S.Ikom Eggi Saputra
Date Deposited: 08 Oct 2026 07:35
Last Modified: 08 Oct 2026 07:35
URI: http://repository.umindonesia.ac.id/id/eprint/10927

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